046: How to Grow Your Business with a Podcast

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Did you know how much of an asset a podcast is for growing your business? If you haven’t considered this already, then you definitely want to listen to hear more.

In this episode, I’m chatting all about how you can grow your business with your podcast. You’ll get clear, actionable items to consider for your podcast if you want to use it to leverage business growth.

I talk about why you need a call to action (but not too many!) to lead your listeners to the right place. You’ll find out why you should study your customer journey and where listeners of your podcast are on their customer journey, why you need clarity on the purpose of your show and why you should even consider sponsoring your own episodes!

What’s in this episode:

  • How you have to get clear on your podcast’s purpose

  • Why you have to study your customer journey as it relates to your podcast

  • The importance of your call to action

  • Why you should sponsor your own episodes

  • How to build authority and community

Links mentioned:

IGTV video on shifting mindset from listeners to leads
Launch Pod
016: How to Get More Listeners
Wild Home Podcasters Facebook Group

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this is your year! it's time to launch your voice to the world and i'm ready to help you do it!

The 90 day Launch Pod provides accountability and coaching from a seasoned podcast strategist, resources, and much more all designed to help you do the thing and get launched.

During the 90 days, I coach you through three phases designed to help you get it done! Let's make it happen! Doors open on February 16th and there will be amazing bonuses for early sign ups!

 
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047: Still Haven't Hired a Podcast Editor or Manager?

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045: How to Turn Your Podcast Idea Into an Actual Podcast