
A podcast all about growing your impact and revenue with a podcast
Your new favorite Small Business Podcast
Is your podcast bringing in leads for your membership, group programs and services? Or does it feel more like a hobby? As a podcast manager, strategist and consultant, I've seen the possibilities and benefits that podcasting for business can have, but how do you make sure your podcast is attracting your ideal clients and turning them into fans and clients?
Welcome to Share, Strategize, & Shine, hosted by me, Caroline Hull, podcast Strategist and CEO of Wild Home Podcasting. I share my years of podcasting experience, plus tips on how to create content that helps you stand out and shine, so you can grow your membership, one-to-one services and group programs through your podcast. Listen in each week to hear a holistic approach to podcast strategy: one that will integrate and simplify your entire marketing, sales, and community strategy, so that your podcast works for you, not the other way around!

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Latest Podcast Episodes of Share, Strategize, & Shine
Create a Podcast People Actually Want to Binge
In this episode, I’m sharing the 3-part content framework I use to help clients create shows that keep listeners hooked and coming back week after week. From building intentional content arcs to balancing value with connection and guiding listeners to the next step, this strategy isn’t about doing more—it’s about doing what works.
3 Small Podcast Tweaks That Will Instantly Boost Your Growth
In this episode, I’m sharing three small but powerful tweaks that can instantly boost your discoverability, engagement, and shares. These strategies helped me and my clients gain momentum without creating more content—just optimizing what’s already there!
If you want to attract more listeners and turn them into loyal fans, this episode is for you.
The Hard Truth: When It’s Time to Pivot Your Podcast or Business
In this episode, I’m sharing the three key signs that it might be time for a shift—plus a behind-the-scenes look at how I recently navigated a big pivot in my own business. From recognizing resistance to understanding what your data is telling you, this episode will help you make informed, strategic decisions without feeling overwhelmed.
How to Stop Overthinking and Start Recording Your Podcast
Overthinking is one of the biggest roadblocks podcasters face, but here’s the truth: your podcast doesn’t need to be perfect—it just needs to be recorded. In this episode, I’m sharing the mindset shifts and strategies to help you stop overthinking, start recording with confidence, and actually enjoy the process.
Create Podcast Content That Hooks, Engages, and Converts
In this episode, I’m sharing my formula for irresistible podcast content—from crafting scroll-stopping titles to creating intros that hold attention and CTAs that convert. By the end of this episode, you’ll have practical strategies (and even templates!) to make your podcast work harder for you.
Why Your Podcast and Voice Matters More Than Ever
Right now, the world feels heavy. In the wake of recent events, it’s easy to feel powerless, frustrated, or even hesitant to speak up. But here’s the truth: your voice matters now more than ever.
Feeling Stuck? How to Jumpstart Your Podcast After a Break
Taking a break from podcasting—planned or unplanned—can leave you feeling stuck, rusty, or unsure how to jump back in. But here’s the good news: momentum doesn’t come from perfection, it comes from starting again. Whether you’ve been off the mic for weeks or months, these strategies will help you rebuild your podcasting momentum and make 2025 your best podcasting year yet.
3 Simple Ways to Align Your Podcast with Your Marketing Goals
Newsflash: your podcast isn’t just a platform for storytelling—it’s a powerful tool in your marketing strategy. Whether you’re looking to grow your email list, promote a new product, or nurture deeper trust with your audience, this episode will help you turn your podcast into a strategic asset for your business.
Why Every Podcaster Needs a Plan: The Workshop I Wish I Had
Are you feeling stuck, overwhelmed, or disconnected from your podcast? From battling burnout to struggling with inconsistency, I’ve been there—and I know many of you have too. That’s why I created this workshop: to provide the tools, strategy, and support podcasters need to align their content with their business goals and reignite their passion for podcasting.
How to Plan Your Entire Podcast Year Strategically
Is your podcast running your life instead of the other way around? By aligning your content with your business goals, mapping out themes, and filling in the details, you can create a podcasting schedule that’s fresh, engaging, and aligned with your vision—all while avoiding last-minute scrambles.
The Secret to Podcast Growth? Setting the Right Goals
Is your podcast full of potential but not delivering the results you hoped for? When you set clear, actionable goals, every piece of content you create becomes a step toward meaningful impact. Whether you’re looking to grow your email list, increase engagement, or drive more clients to your services, this episode will help you craft a roadmap that works for you.
How to Find Your Voice and Show Up Confidently on Your Podcast
Do you ever second-guess yourself when you hit record? Wonder if your voice is too awkward or if anyone even wants to listen? You’re not alone. Whether you’re a seasoned podcaster or just starting, this episode will give you the tools to show up unapologetically and make the impact you’re meant to make.
Stop Shouting into the Void: Make Your Podcast a Client Magnet
Are you feeling stuck shouting into the void of endless marketing posts with little response? Imagine having a way to directly connect with your ideal audience, build trust over time, and convert listeners into clients—without feeling pushy or burned out.
Celebrating 200 Episodes: A Tribute to Podcasting and the Voices We Amplify
It’s our 200th episode! 🎉 In this special milestone episode, I’m celebrating podcasting and the incredible journey it’s taken me on over the years. Instead of the usual solo format, I’m joined by members of my Strategize and Shine community who share their own stories, podcasts, and reasons why they love this medium. Podcasting has transformed not only my life but also the lives and businesses of these amazing creators, and this episode is all about celebrating that.
5 Common Content Planning Mistakes Podcasters Make (and How to Avoid Them)
Have you ever felt like your podcast episodes are missing the mark or that your content planning isn’t delivering the results you want? If so, you’re definitely not alone. Over the years, I’ve seen many talented podcasters struggle with the same few content planning issues, and I’ve been there myself! It’s not just about having great ideas; it’s about executing them effectively and consistently.
How to Use Your Podcast as a Powerful Sales Funnel for Black Friday
Do you want to make sure your podcast is helping you drive sales during major promotions like Black Friday? In this episode, I’m breaking down three essential strategies that will help you use your podcast to boost your Black Friday sales and beyond. We’re diving into how to align your podcast content with your promotion, why having a well-thought-out funnel is a game-changer, and the importance of planning everything in advance to stay stress-free.
5 Lessons learned from Podcasting for International Podcast Day
Happy International Podcast Day! 🎉 Today, I’m opening up about the five biggest lessons I’ve learned during my podcasting journey—lessons that have completely transformed not only how I podcast but also how I show up, share my voice, and connect with all of you.
5 Quick Tips to Supercharge Your Podcast's CTAs
Want to turn your podcast listeners into active community members or paying clients? In this episode, I’m sharing 5 quick but powerful tips to optimize your podcast's calls to action (CTAs).
Whether you're looking to increase engagement or conversion rates, these easy-to-implement strategies will help you encourage your listeners to take action every time they tune in. From creating urgency to offering clear value, these tips are designed to enhance your podcast’s impact!
How to Build a Content Vault for Endless Podcast Ideas
Ever feel stuck staring at a blank screen, wondering what to talk about next on your podcast? I’ve been there, too. In this episode, I’m sharing my ultimate guide to never running out of content ideas for your podcast. We all know the importance of consistent, valuable content, but how do you keep those great ideas flowing, especially when you’re deep into your podcast journey?
Debunking Common Podcasting Myths That Hold You Back
Have you heard that you need thousands of listeners to make an impact, or that top-tier equipment is non-negotiable? Let’s dismantle these misconceptions together. With podcasting's popularity on the rise, it's vital to separate fact from fiction to empower you to step confidently into podcasting for your business.