Today I talk about five ways to make a sustainable plan for your podcast to avoid burnout and scrambling for ideas.

I talk to Nicole Liloia about why passive income streams are so powerful and how to market those offers through your podcast.

This episode of Podcast Your Business focuses on shifting the focus on sponsors as the baseline for a successful podcast to creating content in order to turn listeners into customers.

I’m walking you through four common reasons that your podcast might not be turning listeners into customers–and ways you can fix those problems.

In today’s episode, I’m laying out why download numbers are a little bit of a vanity metric especially for small and online business podcasters, why focusing on downloads can distract you from the important work you should do to make your podcast more impactful for your business, and how to maximize the return you get from the downloads you have currently.

I’m going to walk you through a few of those big things you need to consider, from how to determine the goal of your podcast (specifically, not generally), how you’re going to use your podcast in your overall marketing plan, and why you need to find a rhythm for your podcast so you can stay consistent.

I’m walking you through the areas to look at when doing a self-audit for your podcast, why this process can be a growth opportunity for your show and your business, and the service we offer if you feel you need a little extra help with this process.

I’m talking about how you can use your podcast to make content creation easier and your marketing simpler by using the content you already create each week to drive your business.

I’m going to share five ways that your podcast can actually support your business that don’t involve download numbers, so you can start to think bigger when it comes to using your podcast to drive business.

I’m sharing the three areas that make a first impression for your podcast, how to think about those areas strategically, and how to improve in each category so you can attract listeners and make stronger connections with them too!

I’m explaining how an experienced podcast manager can save you time, energy, and can help you to stay consistent and organized.

Liz Wilcox shares why email marketing is so valuable for creating connection, building relationships, and supporting your podcast.

I’m giving you six simple ideas for connecting with your listeners beyond your podcast and why it’s so important to do so.

I’m reflecting back on what I’ve learned in these last 100 episodes, the goals I have moving forward, and some amazing client work from last year.

Gracia Ostendorf shares her best tips for creating powerful and impactful social content while making the process less overwhelming.

I’m sharing my top five tips for you to follow before you launch your podcast in 2023!

I’m sharing my six 2023 podcast predictions and why I think podcast industry trends are going to favor small business podcasters.

I’m talking about how to set goals for your podcast and how that can help you achieve growth for your podcast and business.

In today’s episode, I’m talking about changes I made this year in my business, how I’m finding alignment in the clients I work with and how I run my business, as well as some personal updates for the year ahead.

In today’s episode, I’m sharing what a podcast strategy is and why it's so important to have one. Instead of treating your podcast as a small piece of your marketing that you post about here and there whenever an episode comes out, you can make your podcast the foundational piece of your business.