
A podcast all about growing your impact and revenue with a podcast
Your new favorite Small Business Podcast
Is your podcast bringing in leads for your membership, group programs and services? Or does it feel more like a hobby? As a podcast manager, strategist and consultant, I've seen the possibilities and benefits that podcasting for business can have, but how do you make sure your podcast is attracting your ideal clients and turning them into fans and clients?
Welcome to Share, Strategize, & Shine, hosted by me, Caroline Hull, podcast Strategist and CEO of Wild Home Podcasting. I share my years of podcasting experience, plus tips on how to create content that helps you stand out and shine, so you can grow your membership, one-to-one services and group programs through your podcast. Listen in each week to hear a holistic approach to podcast strategy: one that will integrate and simplify your entire marketing, sales, and community strategy, so that your podcast works for you, not the other way around!

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Latest Podcast Episodes of Share, Strategize, & Shine
Want to Stand Out in the Saturated Podcast Industry? Identify and Showcase What Makes You Different!
I’m sharing why these are great questions to ask, some tips to help you answer them, and how being your most authentic self can set you apart from the competition.
How Entrepreneurs Can Leverage Private Podcasts for Business Success With Lindsay Padilla
I’m chatting with Dr. Lindsay Padilla of Hello Audio, a private podcast hosting platform that makes it simple to embrace audio as its entirely own format.
Podcast Planning for Q1: Set Yourself Up for Success in 2024
In this episode, we’ll cover why you need a plan, where to start looking for easy wins and updates going into 2024, and then diving into some big picture planning that you need to keep in mind all year long.
Build, Clarify, and Grow: Here’s What an Effective Podcast Strategy Looks Like
I’m sharing the different components that I’ve had to consider in developing my own podcast strategy and in helping my clients to do the same. We’ll cover everything from including a clear call to action in your episodes, to generating leads in your sleep, to preserving the longevity of your podcast as your business continues to grow.
Raving Fans or Ideal Clients? Your Unique Podcast Model Reveals Which Audience You Should Target and How to Do It
In today’s episode, I’m sharing exactly what I mean by that, including how I use my podcast to establish authority, nurture warm leads at the top of my marketing funnel, and ultimately drive more sales
Using Your Podcast to Build Trust and Drive More Sales for Your Business
In today’s episode, I’m sharing exactly what I mean by that, including how I use my podcast to establish authority, nurture warm leads at the top of my marketing funnel, and ultimately drive more sales
The State of Podcasting in 2023 & How We’re Adapting Our Businesses for 2024 With Jenny Suneson
I’m chatting with Jenny Suneson, my good friend and fellow podcast agency owner. Jenny and I discuss everything from the impact of AI, to how we’ve overcome resistance to change, to why we’re so optimistic about the future of podcasting (even after a challenging year).
3 Mistakes I Made With My Podcast and the Changes I Made for Growth
I’m sharing 3 mistakes (plus a bonus mistake) that I made with my podcast this year, how I’ve bounced back, and the lessons that I learned throughout the process.
Why Having Systems in Place Is Essential to Business and Podcast Success with Dolly Delong
I’m chatting with Dolly DeLong, and she explains why systems are so important in both business and daily life, where solopreneurs get hung up when it comes to systems, and how you can implement systems to make podcasting more fun and less stressful on both you and your team!
3 Ways to Optimize Your Podcast for Black Friday Sales
In today’s episode, I’m sharing 3 things you need to think about for your podcast in order to support your Black Friday promos and beyond. Funnels, content, launches, we’re talking about it all.
Why Your Funnel and Your Podcast Should Work Together with Allison Hardy
I’m chatting with Allison Hardy, an email funnel strategist. about what a funnel is, why they’re so important to your business, how to incorporate your podcast into your funnel, and how to know if your funnel is even working.
How to Improve Your Production Value (and Why AI Tools Aren’t Always the Answer)
In today’s episode, I’m sharing what podcast production is, how to improve it for your own podcast, which AI tools I like and why, but also why they aren’t reliable for replacing human editing and copywriting yet.
How to Create Evergreen Blog Posts for Your Podcast with Anita Dykstra
In today’s episode, I’m chatting with Anita Dykstra, who shares the importance of having a blog post for your podcast episode, what makes a successful blog post for your podcast, and how you can optimize those blog posts with SEO.
Ignore the False Claims: Here’s How to Actually Grow Your Podcast
In today’s episode, I’m sharing why I’m so sick of seeing these false podcast growth claims online, what will actually grow your podcast, and why it’s so important to know the purpose of your podcast as it relates to your business
How Virtual Summits Can Be a Game Changer for Your Business with Krista Miller
Krista Miller shares what makes a successful summit, how you can grow your podcast with a summit, how to become a summit speaker, and the first steps to take when planning your own summit.
What is the Difference Between a Podcast Editor, a Producer and a Strategist?
I’m sharing why you should get help with your podcast if you need it, the difference between a podcast editor, manager, producer and strategist, and how to know when you need the services of a podcast strategist over the other roles.
Roadmap to Success: Why Your Business and Podcast Need a Framework with Heather Crabtree
I’m chatting with Heather Crabtree about the importance of having a business framework. Heather shares what a framework is, why you need one, why you have to communicate it clearly to others, and how your framework can inform your podcast content.
How I Plan and Execute My Podcast as a Busy CEO
In today’s episode, I’m sharing how I plan and execute my podcast, why I’m being more intentional with my time and content, and why I’m no longer batch recording episodes.
The Essential Elements You Need for Your Podcast Website with Samantha Mabe
I’m chatting with Samantha who shares what makes a great website, how often you should be checking your website analytics, and what elements you need on your podcast page.
How to Make Your Podcast a Part of Your Sales Funnel
In today’s episode, I’m sharing what a funnel is, why your podcast needs to fit into that funnel, and why you need to get clear on what your listeners are doing before and after your episodes.