A podcast all about growing your impact and revenue with a podcast

Your new favorite Small Business Podcast

Is your podcast bringing in leads for your membership, group programs and services? Or does it feel more like a hobby? As a podcast manager, strategist and consultant, I've seen the possibilities and benefits that podcasting for business can have, but how do you make sure your podcast is attracting your ideal clients and turning them into fans and clients?

Welcome to Share, Strategize, & Shine, hosted by me, Caroline Hull, podcast Strategist and CEO of Wild Home Podcasting. I share my years of podcasting experience, plus tips on how to create content that helps you stand out and shine, so you can grow your membership, one-to-one services and group programs through your podcast. Listen in each week to hear a holistic approach to podcast strategy: one that will integrate and simplify your entire marketing, sales, and community strategy, so that your podcast works for you, not the other way around!

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Latest Podcast Episodes of Share, Strategize, & Shine

Caroline Hull Caroline Hull

Behind the Scenes: Crafting a Podcast Episode from Start to Finish

Want an inside peek into my episode planning, recording, editing and sharing process? In this episode, I’m sharing a behind the scenes peek into my tools and strategies that streamline podcast production while ensuring each episode is aligned with my brand and goals. 

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Caroline Hull Caroline Hull

How to Build a Podcast Strategy That Wins: A Beginner's Guide

Join me as I walk you through the foundational steps of building a podcast strategy that reflects your unique voice and meets your business objectives. Whether you're just starting out or looking to refine your current podcast, this guide is packed with actionable insights that can transform your approach and help you create meaningful connections with your listeners.

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Caroline Hull Caroline Hull

The Power of SEO Systems for Your Business with Dolly Delong

In this episode, Dolly shares her expert insights on the significance of SEO and systems in streamlining your business operations. We'll explore practical strategies to optimize your business backend, enhance your online visibility, and prevent burnout through effective systematization. Whether you're a solo entrepreneur or leading a small team, this discussion will equip you with the tools to transform your approach to SEO. Join us as we uncover the secrets to integrating SEO into your daily business practices for maximum impact.

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Caroline Hull Caroline Hull

Why Every Business Needs a Podcast Strategy in 2024

If you’ve ever wondered about the transformative power of a podcast for your business, today’s episode is for you. I’m diving into why adopting a strategic approach to podcasting isn’t just a good idea—it’s essential for your business’s growth.

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Caroline Hull Caroline Hull

Special Series: Is My Podcast Working? How to Measure Success This Fall

As we close our series on getting your podcast fall-ready, today's episode delves into the critical task of measuring success and planning for growth. Understanding how to evaluate the impact of your podcast refresh or changes is more than essential—it's transformative. And you might be surprised to find how closely it all connects back to the intentions we set at the start of this journey.

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Caroline Hull Caroline Hull

Special Series: The Power of a Podcast Refresh and Audit

If you've been podcasting for a while, you might feel that your podcast could use a little makeover to realign with your evolving business goals. Today, I'll share insights into why and when a refresh might be necessary, along with a behind-the-scenes look at a successful refresh and audit and the amazing results that followed.

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Caroline Hull Caroline Hull

Special Series: Setting Goals for Podcast and Business Success

In this episode, I’m guiding you through aligning your podcast with your business goals—a critical step if you're aiming to see real conversion and impactful results. Whether you're aiming to increase email sign-ups, boost membership numbers, or support a new offer, it's crucial to align every episode with these goals. Listen in and take notes for insights on updating your content strategy to make your podcast a robust tool for your business growth.

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Caroline Hull Caroline Hull

Managing Time and Delegation for Mompreneurs with Sierra Scacco

In this episode, I’m chatting about the balancing act of entrepreneurship and motherhood with Sierra Scacco, a productivity coach and virtual assistant matchmaker. Sierra breaks down practical steps to achieve work-life balance, optimize business processes, and ensure you can be fully present with your children without compromising your entrepreneurial spirit. This episode is packed with actionable advice on managing time, delegating tasks, and making room for what truly matters—both in business and personal life.

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Caroline Hull Caroline Hull

Special Series: It’s Time to Refresh Your Podcast

I’m so excited to kick off this special series all about refreshing your podcast and setting yourself up for podcast and business success in Q3, Q4, and beyond. We'll explore practical steps to ensure your podcast is not just ready for the surge in downloads typically seen in the Fall months but also optimized to drive significant revenue.

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Caroline Hull Caroline Hull

Beyond the Numbers: Human-Centered Marketing & Offers with Brooke Monaghan

In this episode, I’m chatting with Brooke Monaghan a business coach, podcaster, and founder of Fruition Growth Network. She shares her approach to fostering a business that honors both wellbeing and the bottom line. This conversation is essential for anyone looking to navigate the delicate balance of profitability and personal values in today’s competitive marketplace. We chat all things podcasting, marketing and creating offers. It’s a must listen!

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Caroline Hull Caroline Hull

Behind the Scenes: The Power of Coaching in Times of Change

In this episode, I go behind the scenes and offer you an inside look into my business from overcoming technical glitches to strategic decisions. It's a reminder to all of us that asking for help isn't just okay—it's essential for growth and impact. I discuss how embracing vulnerability and seeking expertise from others has not only saved my business from potential setbacks but has propelled it towards a path of meaningful growth. Whether it's rethinking my email strategies or making hard decisions about business direction, this episode is packed with insights on resilience and adaptability in the ever-evolving landscape of online business.

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Caroline Hull Caroline Hull

Is Your Podcast Ready for Summer? Tips for a Successful Content Schedule

Is your podcast ready for summer? Whether it's poolside relaxation or vacation adventures, maintaining your podcast through these leisurely times can be a challenge, but it's certainly not impossible. I'll share some heartfelt insights and strategic advice on keeping your content fresh and your audience engaged even as you take that well-deserved break.

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Caroline Hull Caroline Hull

When to Launch Your Podcast for Maximum Impact

In this episode, I’m sharing the benefits of podcasting as a networking tool to the intricacies of content planning. We also discuss the personal journeys and transformations brought about through podcasting. Hear firsthand about the powerful connections and clarity gained through interviews and how these can pivot your business direction and strategy.This episode is a great first step as you start your podcast journey!

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Caroline Hull Caroline Hull

Using Instagram to Amplify Your Brand and Podcast with Elizabeth Marberry

In this episode, I’m chatting with Elizabeth Marberry, host of the Strut It! Podcast and a visibility and marketing expert with a heart for authenticity and FUN. Elizabeth shares her journey from doing it all to focusing on what she does best—empowering other business owners through her Instagram coaching. This conversation is packed with actionable tips and heartfelt advice, making it a must-listen for entrepreneurs aiming to elevate their digital presence and business impact. So grab your notepad and get ready to dive deep into the world of Instagram marketing with Elizabeth!

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Caroline Hull Caroline Hull

How to Shape Your Podcast Around Your Audience's Needs

In this episode, I explain how aligning your content with the needs and struggles of your ideal client can drastically improve the effectiveness of your podcast. This episode is packed with actionable advice and is a testament to the power of strategic content creation in building a successful podcast that truly serves your audience.

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Caroline Hull Caroline Hull

5 Ways to Repurpose Your Podcast Content

In this episode, I’m sharing five ways to repurpose your podcast content from blog posts to workshops and everything in between. From personal stories to practical advice, I cover why and how to make your content work harder for you—saving you time while amplifying your message.

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Caroline Hull Caroline Hull

5 Strategies for Integrating Your Business Goals into Your Podcast Content

Do you feel like your content is aligned with your business objectives and goals? In today's episode, we explore how strategic content creation is not just about recording episodes; it's about ensuring each piece of content serves a specific purpose that supports your business goals. I'll be sharing insights into how the content you choose to discuss can turn your podcast into a lead-generating machine, enhancing your brand's reach and impact.

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Caroline Hull Caroline Hull

From Chaos to Clarity: Mastering Podcast Overwhelm with Systems

In this episode, I’m sharing the importance of systems and I’m sharing what works for me and how I’ve had to experiment to find what works. Plus, we’ll talk about the importance of implementing your systems and how impactful they can be on your schedule and business. If you’ve ever felt overwhelmed by your podcast, this is the episode for you!

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Caroline Hull Caroline Hull

How to Find the True Measure of Your Podcast Success

In this episode, I’m talking through the nuances of podcast success and how to measure it effectively for your business. From defining success based on your goals to tracking metrics like downloads and audience engagement, we break down actionable strategies to ensure your podcast aligns with your objectives. Additionally, we delve into the importance of enjoying the podcasting process and refining your approach to fill any gaps in your strategy.

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